About WDG


Wheeler Design Group began in Boston and soon opened a studio in Paris, France.

Now we're virtually everywhere. We embrace new marketing and communications technologies and methods. Right now we're really excited about the huge promise of augmented reality.

We are advocates of design thinking, Agile practices, and always, always, privileging the customer and the user.

J. Michael Wheeler – Founder

J. Michael Wheeler – Founder


Our clients have included big names like Merck, Saatchi & Saatchi, Virgin Interactive Entertainment, AGFA, IBM, Grey Advertising, and Siemens Nixdorf, as well as startups, small businesses, and local retailers who want to leverage our experience into their growth.

We help clients, big and small, market, sell, and grow.

US Clients, Partial Client Listing
Abbott, AGFA, Boston Food Bank, CrowdNews, Cheese Shop of Salem, Dancing Spoon, Fidelity Investments, FINZ oh-so-hip Seafood, FitForce Inc, Foodie’s Emporium, IBM, Mintz Levin, Salem Public Schools, Siemens Nixdorf, The Rail Media

International Clients, Partial Client Listing
Grey Entertainment, Merck, ODA, Parsons School of Design, Paris, Saatchi & Saatchi, Virgin Interactive Entertainment


Every client has a different problem to solve; each solution is unique. Conceptualizing and opening a restaurant, building an online store, or creating a marketing campaign requires different skill sets.

WDG has always embraced the movie studio model: like a movie studio, we bring together the best teams to create the best solutions: we customize each team and medium for each and every solution.

Because one size does not fit all.


Our embrace of flexible teams is not limited to just individuals. Wheeler Design Group works closely with other companies as well. We partner with Bluefire Partners, FRESH Communications, and Reality Lab. 

Janet Swaysland Founder

Janet Swaysland

As a natural extension of our successful outbound communications solutions, Bluefire Partners' focus is on a company's internal communications. With this partnership we're able to bring our experience and skills inside, to create internal marketing.

We help organizations better communicate and connect with employees to attract and keep the best talent, move through change with minimal disruption, navigate urgent issues, and serve customers better. We work with marketers, human resource leaders, legal and IT functions charged with moving the business forward by engaging employees better.

Sheri Kasper Founder

Sheri Kasper

FRESH Communications brings public relations and social media strategies to WDG, including press announcements, media relations, and corporate communication training. We help clients develop real relationships with people through expert storytelling, insightful communication, and nutrition guidance. The FRESH approach is about forming an unbreakable bond with your customers.

Stephanie Ferrari Founder

Stephanie Ferrari

Reality Lab

WDG has launched Reality Lab to create augmented reality experiences for business, art, and communications.